Services

Direct Mail

A marketing campaign is more powerful and engaging when you include direct mail in the mix.

• Direct Mail is an effective advertising method for businesses looking for a better return on their campaign investment.
• Direct Mail is targeted and responsive and reaches everywhere in Canada.
• Direct Mail does not get deleted. It changes hands, sits on coffee tables, gets seen on desks, gets posted on fridges.
• 93% of Canadians read their mail either immediately, or the same day they receive it
• 43% of customers order a product on-line.
• 64% visit a website.
• 54% engage in social media.
• 47% visited a store in reaction to direct mail.
• Consumers pay 39% more attention to campaigns that integrate direct mail and digital, than in single-media campaigns.

Classes of Mailing:

• Lettermail (known as first class): is the most convenient and cost-effective way in Canada to send personal messages, business correspondence, invoices, and billing statements within Canada. You can send: letters, cards, selfmailers, annual reports, receipts, invoices, etc.
• Personalized Mail (former Addressed Mail): is a proven and effective direct marketing and advertising medium that offers customers the ability to personalize their mailing and tailor their promotional messages to specific consumers or prospects. You can send flyers, newsletters, brochures, postcards, catalogues: The primary intention of the mail items is to motivate an individual to take action by:
  
  • Promoting a product, service, program or event
  • Soliciting donations or contributions
  • Reporting on financial performance, primarily for promotional purposes
  • Supporting your loyalty card program.
• Neighbourhood Mail (former Unaddressed Mail): is a targeted direct mail service that consists of printed and non-printed matter such as product samples that are not addressed to specific addresses in Canada. It delivers to more than 15.7 million mailboxes in Canada. Provides geographic, demographic and lifestyle information to target areas that have the highest potential audience. You can send brochures, cards, flyers, community newspapers, samples, magazines, envelopes, etc.
• Publication Mail: Get your magazine, newspaper or newsletter right into your readers' hands.
• Parcels: Reliable and timely shipping within Canada, to the USA and to international destinations.
Why Direct Mail Marketing?

Lettershop

Including high speed inkjet or laser printing, numbering, barcode capabilities, collating, trimming, folding, matching, inserting, sealing envelopes, labelling, tabbing / clip sealing, glue dotting, poly-bagging, preparing mail according to Canada Post or USPS regulations, packing kitting and shipping.

Fulfilment

Respond quickly and correctly to an order, maintaining customer records, packing, labelling, mailing or shipping and inventory management and reporting.

Kit Assembly

Pick and pack for hand assembly promotional items, marketing kits, or custom sale packages; bagging, packaging and mailing or shipping.

Variable Data Printing

Personalize addresses and custom messages printed on letters, flyers, postcards, catalogues, and brochures. Your prospects are more likely to respond to your offer if your mailing is personalized.

Data Management

Merge and purge multiple mailing lists for efficiency. Including data entry, list conversion, address standardization, address correction and validation, duplicate elimination, NCOA (National Change of Address), presorting, data analysis, segmentation, scanlines, and random pin codes creation.